N-Bone
NPIC partnered with Zielinski Design to help rebrand the N-Bone line of dog, cat, and ferret treats. The new design incorporated endearing photos with window treatments allowing the consumer to see the product which is important to the buying process. An icon system was developed to help the consumer quickly glean the features and benefits of each product. The project included branding and identity development, branding standards manual, packaging, photography and digital advertising.