Zielinski Design Associates - Dallas, TX - About

Zielinski Design Associates is made up of thinkers, writers, doers, strategists and creators.

We live to create compelling identities and communications that drive consumer engagement across multiple platforms, enhancing your brand. We are a revolutionary ideation firm that focuses on strategy and execution of cutting-edge creative campaigns to help you rise above the visual and audible noise. Our specialty is understanding how to create what’s right for you. From Brand Development & Strategy, Identity, Packaging, Print, Digital Media, Advertising and Environmental Design — Zielinski Design Associates’ attention to detail, strong work ethic, and our inherent desire to understand your business allows us to deliver ideation that enhances your customer experience.

Branding & Identity

  • Brand Positioning
  • Brand Strategy
  • Brand Messaging & Voice
  • Brand Guidelines
  • Logo Development
  • Stationary Systems
  • Name Development

Digital Media

  • Website Design
  • Website Analytics
  • User Experience
  • Information Architecture
  • Content Management Systems
  • Interactive Demonstrations
  • Interactive Kiosks
  • Promotional Videos


  • Branding Environments
  • Display Design
  • Space Planning
  • Signage Systems
  • Wayfinding Systems
  • Trade Show Graphics


  • Digital Marketing
  • Print Campaigns
  • Outdoor Advertising
  • Media Planning
  • Media Placement
  • Direct Marketing

Print Collateral

  • Identity/Stationary Systems
  • Collateral/Brochures
  • Press Kits
  • Annual Reports
  • Presentations
  • Information Graphics
  • Invitations


  • Beauty
  • Food & Wine
  • Pet Products
  • Consumer Goods
  • Software

Zielinski Design Associates, Inc. is a fully integrated branding and identity firm founded by Tom Zielinski in 1991. Today, the firm is one of Dallas’ senior ideation consultancies working with a broad range of clients representing industries such as manufacturing, insurance, medical, beauty, chemical, oil & gas, service, publishing, non-profit, real estate, consumer products, hospitality, high tech and human assets to name a few.

Tom holds an BFA in Communication Arts from East Carolina University and has studied under Milton Glazer at the School Of The Visual Arts in New York. He has over 35 years of comprehensive ideation experience and has worked and innovated in many fields of design. His award winning work has been recognized by, amongst others, Print Magazine, Communication Arts, The Dallas Press Club, The National Society of Magazine Designers, The Dallas Historical Society, DSVC and the IABC. Tom is a past president of the Dallas Society of Visual Communication and co-founder and chairman emeritus of Dallas’ conservatory for it’s largest downtown green space, The Friends of Exall Park. He is a prolific supporter and spokesperson for the ethical practice of design in both communications as well as human/urban space and his firm provides ongoing support for these local communities.

Since 1991, Zielinski Design Associates has continued to seek out and work with the world’s most accomplished companies.